Town Centre Manager Karen Froggatt took up her post with East Lindsey District Council last September with the responsibility of improving the local economy and creating a vision the community can aspire to.

But some angry residents are asking what she is actually doing to benefit the town.

ELDC Coun Irene Burnett said: "People have stopped me on the street to ask what she is doing for Mablethorpe, because we are seeing no results yet."

Resident Terry Brown said: "I don't think the new Town Manager knows enough about our area or what her job entails."

But local businessman Richard Borthwick offered a different view: I've heard criticism things have not been done since she took the post. I think this is extremely unfair. She cannot be expected to correct 30 years of decline and neglect in a few months."

With ambitions to move forward the town's regeneration, Karen explained: "There is now a Town Partnership Board in place and we are currently working on our priority list with time-lines for what we want to achieve both in the short term and long term."

One of several schemes being investigated is for shop owners to be given a grant to makeover their shop fronts.

"It's quite apparent Mablethorpe has suffered from a lack of investment over the years and the High Street is in need of smartening up," Karen said.

"This would lift the appeal of the town centre and create a more pleasant environment for shoppers."

On plans to attract more tourists and improve things for residents outside the summer season, Karen said: "It's about improving the overall offer for visitors and getting Mablethorpe firmly established as a UK holiday destination.

"The Town Partnership will be working very closely with Neighbourhood Management on improving the quality of life for residents in the area. I would like to see a better retail offer for the town and more community activities."

Concluding, she added: "I would implore every landlord and business owner to look critically at their own premises and think about what they can do to improve the look and feel of it."

* For letters about the Town Centre Manager see page 9 of today's Mablethorpe Leader.
* Do you think the criticism is fair? Email your views to gemma.gadd@jpress.co.uk.