GALLERY: Lincolnshire Poppy Appeal launch

The commitment and dedication of our armed forces were honoured with the launch of the Royal British Legion’s Lincolnshire Poppy Appeal.

Remembering past sacrifice and pledging to help those in need today were central to the ceremony at Lincolnshire Aviation Heritage Centre in East Kirkby.

Launch of Lincolnshire Poppy Appeal at East Kirkby Aviation Heritage Centre, in front of Just Jane Lancaster.

Launch of Lincolnshire Poppy Appeal at East Kirkby Aviation Heritage Centre, in front of Just Jane Lancaster.

The occasion was given added poignancy marking the centenary of the outbreak of the First World War.

The message behind this year’s appeal is ‘live on’, to the memory of the fallen and future of the living.

More than 500 people attended the ceremony on Saturday, which raised about £2,000.

Stirring marches were played by Mareham le Fen Victory Silver Band as the parade of standards took place in the shadow of Second World War Lancaster bomber ‘Just Jane’.

The county appeal, officially launched by Lord Lieutenant of Lincolnshire Tony Worth, has a target of £800,000.

Royal British Legion county secretary for Lincolnshire Brian Mahoney said: “It was a very good event, there was added interest with the centenary of the First World War. We had around 40 motorbikes from the Royal British Legion Riders Branch and Mini and MG car clubs taking part.

“We had more people attending than usual and it was a great start to the appeal.”

Funds raised will go towards the Legion’s work delivering care and support to the armed forces community.