An airman from RAF Cranwell is hoping to enlist local support to make him the new Milk Tray man.
Bosses at chocolate giants Cadbury’s have been running commercials seeking to reprise the 1970s/80s advertising icon, but for a more modern audience and even celebrities have been getting in line for the job.
Now Flight Lieutenant Alun Pepper, who last year won the UK’s Manliest Man title with Men’s Fitness magazine, has launched his bid to use it as a platform to raise awareness of testicular cancer.
The fast jet navigator said: “I won the Manliest Man contest with a huge public vote of about 23,000 and have got a good following on social media campaigning for testicular cancer. You have to be nominated for the Milk Tray role and I got sent loads of links. I didn’t think much of it at first, but then thought, why not?”
A testicular cancer survivor himself, he has entered purely to raise awareness of the disease and educate people about the symptoms and treatments available. He was diagnosed with the disease in 2006 but made a full recovery and returned to flying duties within two months, before taking up a post at RAF college Cranwell.
Having got through the first round, he enlisted the help of a local film maker to produce a Youtube video to raise awareness of his bid. He even managed to pull in a favour with the Red Arrows to include one of their trade mark Cupid’s arrow moves at the end of the video. You can view his video here
Flt Lt Pepper said: “I’m hoping people power may help persuade them to take me to the final for casting in London on December 15. If readers want to support me they could tweet ‘@cadburyUK @alunpepper for #newmilktrayman’, that would be great.”
In his tongue-in-cheek video the airman points that it might be easier for advertising bosses to teach a real-life action man to act, instead of an actor to be an action man, as well as raising awareness of a worthy cause.
He said: “I have abseiled, skydived, flown fast jets all over the world, been swimming with sharks and climbed Mount Kilimanjaro as well as doing kickboxing in Thailand and studying martial arts in Japan.”
Flt Lt Pepper added: “I do a lot with the John Egging Trust and a lot of school awareness visits.
“Hopefully Cadbury’s will see my video and see me for the final. Whatever happens I have already had a couple of thousand views of the video, so if nothing else it has raised awareness.”